Chunka Mui

Unleashing the Killer App

Digital Strategies for Market Dominance

A Business Week Bestseller

The authors show entrepreneurs and corporate executives how to identify, develop, and bring to market successful products through “digital strategies” based on using the Internet and the value of creative chaos.

Start Reading Now

Get the First 3 Chapters

Start Reading Now

Buy the Book

Inquire Now

Buy the Book in Bulk

What Readers Say

Reviews

START READING NOW

Get 3 free chapters

Sign up to receive the first 3 chapters for FREE and to be kept up to date with my latest news.